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On Thursday 5th December, Ethos Broking launched its very first live video transmission, following the success of four Broker Network Live events which took place earlier in the year. In total, 132 viewers tuned into the live broadcast but with five offices watching together, the total viewing figures were likely around the 300 mark.
The day was all about providing clarity for Ethos Brokers tuning in followed several key changes within the group dynamic. This included the completion of Broker Network Partners rebrand as Ethos earlier in 2019 to separate its network business and M&A activity. The talk was aired just days before it was announced that Ethos had just bought its tenth regional powerhouse, Norfolk-based Hugh J Boswell.
Ethos Broking Live was led by group communications director Beth Ash, who was joined by Bravo Group’s Chief Financial Officer Simon Drew, HR Director Claire Wakeford and Ethos Broking’s MD Richard Tuplin.
The four came together to discuss their shared vision for the Bravo Group and its three umbrella brands: Ethos, Broker Network, and Compass. The group has gone from strength to strength this year with the whole collective coming together as a united force of independent broking.
During the broadcast, the panel mulled over some of the success stories and challenges that the group had encountered in 2019 and discussed some of their hopes and predictions for 2020 and beyond.
Discussing the year’s success story Simon Drew remarked,
“Just over three years ago, Ethos was nothing…we hadn’t bought a thing. The first business we bought was Finch. Since then we’ve bought up to nine hubs and in totality 30 acquisitions, so we’ll end this year with a set of results of just over £200 million in gross written premium, pushing £50 million in revenue”.
What was clear from the dialogue was that all four individuals considered the success of Ethos Broking and the wider Bravo Group to be largely down to its phenomenal people power, and a willingness to break the mould and go against the grain. Simon observed,
“We are a private equity company and most people’s ideas about [these] companies are; strip the cost back and it’s all about profit. We are absolutely the reverse; we invest in people, we invest in the future, we invest in systems to help people do their jobs on a day-to-day basis.”
Discussing the emphasis placed on culture within the group, Richard added,
“The culture of this business is fantastic. It cares about its people, it cares about its clients, and it isn’t rhetoric.”
The feedback from brokers tuning in was also resoundingly positive, with Richard Jackson, the Compliance Manager at Finch commenting,
“Really enjoyed this session [and] good to see a cheerful spirit throughout the event with a clear enjoyment of the process from all four individuals. Just shows how much everyone is committed to the brands and working towards the same goals”.